10 Indonesian fashion designers to know

17 July 2016

toton fea
Photo credit: TOTON

Featuring a mix of senior and up-and-coming Indonesian fashion designers, we turn to 10 creatives whose creations make us yearn for deeper pockets and a larger wardrobe space.

Peggy Hartanto

Listed in Forbes 30 Under 30 Asia list earlier this year, Peggy Hartanto’s designs have been seen on international celebrities including Gigi HadidChloe Bridges and Kelly Cuoco.

Raised in Surabaya, Peggy studied at Sydney’s Raffles College of Design and Commerce, going on to win a number of awards. Her womenswear ready-to-wear label Peggy Hartanto, launched in 2011, features clean lines and constructions with colour-blocking.

peggy hartanto
Photo credit: Peggy Hartanto

Windri Widiesta Dhari 

Founder of fashion label NurZahra, Windri Widiesta Dhari features a casual Muslim wear that is fun and relaxed, yet organic silhouettes with her inspiration drawing from the Malayan Peninsula to the Middle East, and even Turkey and Egypt. Windri’s designs previously showed  at Tokyo Fashion Week 2014, which showcased a marriage between the Japanese tie-dye techniques (shibori) and Indonesian batik method.

nur zahra 1
Photo credit: NurZahra, A/W 2014

Didit Hediprasetyo

A Parsons School of Design New York and Paris alumnus, Didit Hediprasetyo received the Silver Thimble Award Paris in 2006. The Paris-based Indonesian designer’s constructed and sophisticated looks project wearable collections that combine both traditional Indonesian elements such as ikat into his modern silhouettes.

Digit debuted his fashion label, Didit Hediprasetyo, in 2010.  He has also collaborated with BMW, being the first designer in Asia, and the second designer after Karl Lagerfeld to design an exclusive limited edition of the BMW 7 Series.

Photo credit: Didit Hediprasetyo

Tex Saverio

Tastemaker Indonesia 2016, Tex Saverio, often referred to as Rio, captivates with his intricate and theatrical creations. His designs have appeared on front cover of fashion magazines and editorial spreads featuring the likes of Lady Gaga and Kim Kardashian.

tex saverio gold copy
Photo credit: Tex Saverio

Read: 10 questions with Tex Saverio

Watch Tex Saverio in Tastemakers 2016 on  Life Inspired, Sundays, 10:30pm MY/SIN/HK.

Biyan Wanaatmadja

The most senior of the list, 62-year-old Biyan Wanaatmadja launched his first womenswear line, BIYAN in 1984. Closely followed were STUDIO 133 BIYAN in 1985, urban streetwear line (X) S. M. L. in 1999 and BIYAN Bride in 2005.

Biyan’s romantic, sophisticated, modern fairy-tale-like designs also made its way onto Gossip Girl, worn by Kelly Rutherford, who played Lily van der Woodsen in the series. His creations are also stocked on luxury online retailer Net-A-Porter. net-a-porter

biyan runway
Photo credit: BIYAN

Toton Januar

Up and coming designer, Makassar-born Toton Januar founded TOTON, a womenswear label with Haryo Balitar in 2012. A former student of Parsons New School of Design, New York, Toton’s designs brings together, art and wearability, reinterpreting folk costumes and ethnic cloths into his ready-to-wear collections.

Toton is also a Woolmark Prize finalist and will be presenting his capsule collection in London and Paris in January 2017.

toton rtw
Photo credit: TOTON

Felicia Budi

Creative Director of womenswear label fbudi, founded in 2010, Felicia Budi champions sustainable fashion in her works taking into account eco-friendly materials and ethical sourcing and production.

A London College of Fashion graduate, Felicia’s passion for Indonesian textiles translates into her creations that opt for the natural, understated look while incorporating draping techniques, as oppose to sketching, to realise her designs.

felicia budi fbudi
Photo credit: fbudi

Yosep Sinudarsono

Yosep Sinudarsono is the founder of ready-to-wear womenswear label Lotuz. Yosep’s designs have been worn by the likes of Terri Seymour and Malin Akerman at the 2015 Golden Globe Awards, Grammy award-winning Estelle, and Devious Maids star, Judy Reyes.

Photo credit: Lotuz, Fall 2016

Rinda Salmun

With a background in fine art, Rinda Salmun’s philosophy seeks to create wearable art. Varying from traditional shadow puppet art to marine life, Rinda is also known for incorporating fine art-inspired prints into her creations.

Photo credit: Rinda Salmun, Seaform SS15

Ari Seputra

Following his own label, Ari Seputra, launched in 2000, Ari is one of the founders of ready-to-wear label, Major Minor with his wife Sari Seputra and fashion designers, Ambar Pratiwi and Inneke Margarethe.

Established in 2011, Major Minor was dubbed one of the fastest growing fashion houses in Indonesian, clinching the title of Best Brand of the Year by Centre for Fashion Enterprise and Jakarta Fashion Week.

Eko Nugroho x Major Minor


More: 10 looks we love by Tex Saverio

Tastemakers: Joko Anwar, filmmaker 

Written by Dee May

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